
Meet Our Crew
We got our start in 1999 when web development and internet marketing firms were not that common. Our biggest competition was the annual yellow pages ad renewal. Over the years, we watched the emergence and collapse of Excite and AltaVista - remember those? We were on the scene when Google became popular, Paid Search emerged, Pyra sold Blogger, and Social Media warmed up. We have been tracking it all the way and now boast one of the largest privately held, continuously updated databases of Internet Marketing data in the US - with over 50 million entries added and analyzed each year.
As our offerings and staff have expanded, we have remained committed to helping our customers be successful online. Take a look at our company history or client success stories: we are proud of our story, our customers and our team.
Tom Hall, President

Tom founded Hall in 1999 and is currently the President and CEO. His responsibilities include business management, strategy and product development. Tom's experience in business marketing and management includes the development and sale of the FD Manager line of public safety software as Managing Partner of ACK, Inc. and as current Managing Partner of Global Soundings, LLC, creators of innovative search marketing software.
Favorite Quote:
"Family. Religion. Friendship. These are the three demons you must slay if you wish to succeed in business."
- [Charles] Montgomery Burns, Millionaire, Owner of The Springfield Nuclear Powerplant, and co-owner of the Monty Burns Casino, "Li'l Lisa" recycling and ocean slurry manufacturing plant, Burns Slant Drilling Co., Burns Media, the electric company, the water works, and a hotel on Baltic Avenue.
Jonas Levasseur, Vice President of Operations

Jonas has been with Hall since 2001 and is involved in just about every aspect of website creation. Today, he in responsible for development and services fulfillment as VP of Operations, but still has some time to dedicate to creating high-impact Flash content and creating web graphics. His commitment to customer support fostered our 48 hour site update policy and our proactive website maintenance service. Jonas is a native of Biddeford, Maine and graduated with an Associate's Degree in Multimedia Technology from Massachusetts Communications College.
Favorite Quote:
"Why should things be easy to understand?"
- Thomas Pynchon
Amanda O'Brien, Vice President of Marketing

Originally from Peaks Island, Maine, Amanda headed to the University of New Hampshire to complete a BA in Communications before returning to Maine. Prior to Hall, she maintained the websites of local radio stations and managed e-newsletters for Citadel Broadcasting. Today she manages Hall's marketing department and is responsible for marketing services including marketing strategy, implementation, fulfillment, training and validation for corporate clients. When she is not speaking at conferences and to business groups about social networking and conversation marketing, she contributes to the company blog, SEO Vision and frequently presents in our weekly webinar series. She is also the “corporate Twitterer”.
Favorite Quote:
"Act ditzy, lose things. It throws people off and makes them think you're 'adorable,' and less together than you really are."
- Paris Hilton
Matt Harrison, Chief Technology Officer

Matt joined the Hall team in 2006 after graduating from Worcester Polytechnic Institute with a BS in Computer Science. He has been working on web sites since 1995. As CTO, he is incharge of everything technical at Hall and heads Hall's search-oriented development department, and is responsible for both programming development projects and ensuring they are launched on time. Matt spends his free time exploring new technology and programming.
Favorite Quote:
"I refuse to answer that question on the grounds that I left my Google at home."
- Matt (Paraphrasing Douglas Adams)
Kasi Gajtkowski, Organic Search Manager

Born in Waterville, Maine Kasi Gajtkowski went on to graduate magna cum laude from the University of Southern Maine with a B.A. in Communication in 2001. Upon joining Hall in 2009, she brought her professional experience in market research, customer support, project management and website marketing to Hall's internet marketing team. Kasi is the leading force behind Hall's ongoing assessment and adjustment of client websites, and spends her time performing qualitative analysis on search and web analytics data and advising clients on ongoing improvements to their websites. In her free time she spends time with her husband and their two dogs.
Favorite Quote:
"Hard work spotlights the character of people: some turn up their sleeves, some turn up their noses, and some don't turn up at all."
- Sam Ewig
Jenika Scott, Manager of Channel Markets

After completing a BA in Communications from the University of Maine in 2006, Jenika headed to Walt Disney World Resorts for a seven-month internship. Living and working at Disney provided her with the opportunity to interact with people from around the world, take classes from Disney University, and learn world-class business practices. She has spent the last three years working in the customer service and marketing fields. Jenika manages Hall's parent channel relationships as well as assists with Hall's inbound marketing efforts. In her free time she enjoys watching the Sea Dogs, playing with her two Golden Retrievers, and discovering her new found love of sushi.
Favorite Quote:
"Go confidently in the direction of your dreams. Live the life you have imagined."
- Henry David Thoreau
Candi Huber, Senior Project Manager

Originally from Ohio, Candi joined the Hall team in 2008 to provide additional design chops, analysis skills and a range of other experience to our development team. She boasts a well-rounded web development skill-set coming from four-years of graphic/web design freelance work and a BA in Visual Communications from AIU Online in 2004. In her free time she enjoys spending time with her family and practicing primitive skills such as fire starting, collecting wild edibles, and organic gardening.
Favorite Quote:
"The big secret in life is that there is no big secret. Whatever your goal, you can get there if you're willing to work."
- Oprah Winfrey
Michael Johnston, Site Maintenance Manager

Born and raised in Saco, Maine, Michael's interest in programming brought him to the Rochester Institute of Technology, where he graduated in 2007, and then back home to Maine. He joined Hall Web Services' growing web development team in 2008, and today builds websites from the ground up, manages our proactive maintenance program and codes web applications. Mike is a huge Red Sox baseball enthusiast and recreational golfer.
Favorite Quote:
"I haven't failed. I've just found 10,000 ways that won't work."
- Thomas Edison
Kyle Pouliot, Lead Designer

Born and raised in Massachusetts, Kyle ventured to "Vacationland" to actually get some work done! Graduating from Johnson & Wales University with a B.S. in Computer Graphics and New Media, Kyle joined Hall in 2009 with a versatile background in XHTML/CSS programming, web design and even multi-user virtual environment development. In addition to designing and building websites, Kyle is on the inbound marketing team and frequently speaks at and attends local social media related events. While competitive at heart, Kyle will still watch the Bruins game with you after he beats you at ping-pong.
Favorite Quote:
"Intuition is linear; our imaginations are weak. Even the brightest of us only extrapolate from what we know now; for the most part, we're afraid to really stretch."
- Ray Kurzweil
André McKay, Technical Search Specialist

Originally from Jamaica, André has spent most of his life in Maine and has taken a keen interest in website design and email marketing. He began his technical journey in 2002 and has continued to build his knowledge base as new technologies emerge. André has over three years of email marketing experience and manages email marketing for Hall's clients, including strategy, list building, content development, landing page creation and analysis. In addition to his responsibilities with email marketing, André participates in the process of ongoing site reviews and analysis, proactive site maintenance, and manages technical services for organic search marketing customers.
Favorite Quote:
"The true way goes over a rope which is not stretched at any great height but just above the ground. It seems more designed to make people stumble than to be walked upon."
- Franz Kafka
Alayna White, CMS Product Manager/Developer

Born and raised in Hermon, Maine, Alayna moved down to the 'big city' of Portland after graduating from the University of Maine in 2007 with a degree in New Media. She worked as a web developer and project manager before joining the web team at Hall in 2010. Alayna continues to manage and develop web projects at Hall and is also responsible for managing and marketing Hall's CMS (content management system) products. Outside of work, Alayna competes in triathlons and plays trombone in the local community band.
Favorite Quote:
"Strength does not come from winning. Your struggles develop your strengths. When you go through hardships and decide not to surrender, that is strength."
- Arnold Schwarzenegger
James Booth, Paid Search Analyst

A transplant to Maine "from away," James joined Hall in November of 2007. As an Electronic Engineering Technology graduate of Sinclair Community College (Dayton, Ohio), his fascination with all things involving electronic gadgets and computers (as well as how they operate) led him to Hall. His duties today include management of paid search campaigns, management of all Quality Assurance (QA) performed on websites and web applications, and web application development.
Favorite Quote:
"Don't worry, I've got an idea... an idea so smart that my head would explode if I even began to know what I was talking about."
- Peter Griffin (The Family Guy)
Chris Gilley, Web Developer

Chris was born and raised in South Portland, Maine. He has been programming since 5th grade when he dropped chorus and used the class block to make games and animations in Logowriter instead. Chris graduated from Brandeis University with a BA in Computer Science in 2009 and joined the Hall team as a PHP and Web Developer.
Favorite Quote:
"Debugging is twice as hard as writing the code in the first place. Therefore, if you write the code as cleverly as possible, you are, by definition, not smart enough to debug it."
- Brian Kernighan
Scott Gaw, Blogger at Large

Scott has extensive experience building marketing programs at Fortune 500 software and hardware companies. When marketing budgets are tight, this is where Scott excels in helping businesses get the most from their marketing investments. A life long learner and teacher, he advises clients on developing marketing plans that leverage both internet and traditional marketing strategies to grow market share. Most recently, Scott was the Director of Channel Marketing at Sage where he helped business partners develop and fine tune their lead generation programs. He has served in senior level marketing positions at Oracle, Veritas Software, Toshiba, and Silicon Systems. He graduated from Syracuse University with a B.S. in Computer Engineering.
Favorite Quote:
"Sometimes, all you have to do is ask, and it can lead to all your dreams coming true."
- Randy Pausch













