Optimizing An Image for WordPress

OK, so if you read our last blog post you now have a unique image that you can upload to your website. Now it’s time to optimize that image both for your users and for maximum impact with search engines. The first step will be saving your image. It is best to give documents an…

Creating Unique Images For Your Website, Social Media, and Blog

“Show don’t tell” – This adage is as relevant today in the world of online marketing as it was in 9th grade English class. The advantage we have as marketers is that we can use actual images to increase the impact of the words we put on the page. Most website managers and bloggers recognize the opportunity…

Google AdWords to Delete Old Keywords and Ads

Have you seen Google AdWords’ recent notification about the deletion of inactive ads and keywords? The notification states that starting March 23, Google will be “deleting your ads and keywords that have never accrued any impressions and have been removed for more than 100 days.” If you are new to AdWords, this information may be…

How to Manage Duplicate Google Places Listings

At this point you probably know all too well the role Google Places listings play in providing visibility to businesses, products, brands, artists, and organizations. A properly set up and maintained Google Places listing can lead to increased traffic and more sales/inquires. As good as that sounds, maintaining a Google Places listing can be challenging…