Andre-McKay

Andre McKay

André joined Hall in March of 2009 and is presently the Quality Assurance Manager, in charge of ensuring that new and existing client websites meet specific web standards. In addition to this role, André also manages back-end and off-page technical search elements like XML Sitemaps, Server Level Redirects and Search Engine Index reviews. This secondary role ensures that websites have a better chance of being found by search engines and also reduces the occurances of various server errors like 404 Page Not Found's. André also participates in the process of ongoing site reviews and analysis and proactive site maintenance.

Recent Posts by Andre:

Robots.txt: What it is and Why it is Important

Link Building is Good; Broken Links Are Bad

Why Campaign Tagging is Important for Google Analytics

Why Campaign Tagging is Important for Email Marketing

Make Your Website a Lead Generation Machine

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