Topic: Blogging

The Most Important Piece of Your Social Media Strategy Is…

by

We hear a lot on why your business needs to be participating in social media. Facebook, Twitter, Instagram, LinkedIn, Google+, Pinterest, YouTube — if you listen to all the social media experts out there, you need them all. But of all the social networking components – all of your posts, content, and videos, know what… Read more »

6 Helpful Applications for Google Adwords Labels

by

Google Adwords labels (http://adwords.blogspot.co.uk/2012/04/slice-and-dice-your-data-using-adwords.html) can be used to assign tags to campaigns, ad groups, keywords, and ad copy variations. These labels allow users to parse account performance data, without using complicated Excel functions. Below are six practical ways to use Adwords labels to save time and monitor account performance: 1. Note Keyword Bid Adjustments Avoid redundancy in… Read more »