April 17th, 2009 by Hall
Our guest this week is Doug Haslam (@DougH), a PR veteran at SHIFT Communications. Doug recently commented on how his gung-ho use of social media has caused him to seen as a social media guy, though in reality social media is just one part of his job in PR (though it happens to be the most public side). In this interview he comments on the changing role of PR in a social media-ized world, and its affect on him as a PR professional and the companies that he works with.
[audio:http://www.hallme.com/podcast/seo-audio-voices-doug-haslam.mp3]
SEO Audio Voices – Doug Haslam
February 27th, 2009 by SEO Audio
SEO Audio Nuts and Bolts, the series on concrete, actionable search and social marketing tips and tactics returns. This week, we discuss 301 redirects, AKA “Search Friendly Redirects.” When do you want to use a 301 redirect, what do they do, why are they important?
[audio:http://www.hallme.com/podcast/seo-audio-nb-301-redirects.mp3]
SEO Audio Nuts and Bolts: 301 Redirects
Links mentioned in this podcast:
How to Create 301 Redirects (Webconfs) – Great information for many types of servers
301 Redirect Squidoo Lens – Authoritative information, but only for .htaccess
January 2nd, 2009 by SEO Audio
Happy 2009! This week on SEO Audio, we share nine possible New Year’s Resolutions — for your website.
Listen on for some suggestions on how to make 2009 the best year yet for your marketing!
[audio:http://www.hallme.com/podcast/seo-audio-01-02-2009.mp3]
SEO Audio – Nine Tips for 2009
(Or, if you’d rather cut to the chase)
9 for ‘09
9. Put Yourself in Your Customer’s Shoes
8. Look at Your Website as if for the First Time
7. Join the Conversation
6. Make your voice heard!
5. Make Relationships Matter
4. Respond Promptly to Everyone
3. Keep up the Momentum
2. Try Something New
1. Take the Next Step
Note: Thanks to the Ayrshire Fiddle Orchestra for our sample of “Auld Lang Syne“
December 13th, 2008 by SEO Audio
This week we confronted New England’s raging ice storm to get a call in to balmy Georgia, where we talk to @Brent Leary, podcaster and blogger on the subject of Social CRM as well as co-founder and partner with the consulting/advisory firm CRM Essentials.
We talk about the implications of social media technology on the CRM process, and why the process of engaging and nurturing customer relationships is much more than software alone.
[audio:http://www.hallme.com/podcast/seo-audio-brent-leary.mp3]
SEO Audio Voices: Brent Leary
