Online Video for Small Businesses

I have a talented drummer friend who is very active in the music community of New York City. He gets gigs by answering ads on craigslist, through word-of-mouth, and general networking. Unfortunately, he doesn’t have a website, his MySpace page is updated on an infrequent basis, and he refuses to take part in any type…

Conversion is Key (SEO is Only Half the Battle)

When I’m asked whether or not a website should have search engine optimization, I always say yes.  Why wouldn’t someone want to give their site a fighting chance to be found when someone performs a search related to their business?  This is what I do on a daily basis and I’m very passionate about it…

10 Ways to Build a Good Reputation for Your Website

There are many elements that affect the reputation of your website. Most of the topics listed below (in no particular order) are intermingled and depend greatly on one another. Just like in life, it takes time and support to build a good reputation online. Be aware of all the ways people are gauging your website…

Why Blogs Can Fail

Photo Credit: Jez Page We have discussed a lot how helpful blogs can be for your business in SEO, establishing yourself as an expert, generating sales leads et al. Some people are doing some great work out there! With technology being more user friendly, the flood gates have also opened and some people are creating…