Comments on: Spring Inspirations: David Meerman Scott

By: Addressing Pain Points Means More Than Broad Smarty Pants Slogans

Addressing Pain Points Means More Than Broad Smarty Pants Slogans — Fri, 10 Dec 2010 16:47:34 +0000

[...] Think about it for business. Have you read some of the content on the average B2B website? They are full of nonsensical padded sentences with terms and rhetoric no one actually uses when they talk. Product descriptions are airy and usually not very helpful. Every solution is ‘best of breed’, ‘world class’, ‘the best’, ‘best selling’ and other gobbledegook terms. [...]

By: Spring Inspirations 2010: Steve Garfield on Using Video

Spring Inspirations 2010: Steve Garfield on Using Video — Thu, 15 Apr 2010 15:48:44 +0000

[...] the book was not the writing of the book, that I totally enjoyed, it was when I was finished. David Meerman Scott, editor of the series, told me now the hard work starts, all the work that has to go into marketing [...]

By: B2B Internet Marketing – Social Media and SEO

B2B Internet Marketing – Social Media and SEO — Tue, 01 Dec 2009 14:36:59 +0000

[...] friend David Meerman Scott had a recent post poking at stuffy B2Bs. He reminds us in his post that marketing is still just [...]

By: Spring Inspirations Greg Cangialosi of Blue Sky Factory

Spring Inspirations Greg Cangialosi of Blue Sky Factory — Wed, 29 Apr 2009 15:56:38 +0000

[...] my last Spring Inspirations post I spoke with David Meerman Scott about Social Media, going viral and world wide raves. Now [...]