"I am immensely satisfied with what Hall has done for us. We are at or near the top in our major search categories, and our website looks better than ever."


Glen Jackson, Rubb Inc.

  • Integration of advanced web technologies and SEO optimization
  • SEO Campaigns in United States, United Kingdom, Ireland, Norway, Germany, Spain, and Poland

Success Story: Rubb Building Systems

Website: http://www.rubb.com

Industry: Industrial Buildings

About Rubb

Rubb Building Systems is a leading worldwide producer of relocatable fabric covered buildings for industrial and government use. These rugged, rapidly erected, relocatable structures are used as port facilities, aircraft hangars, and even indoor sports arenas.

Rubb is a ISO 9001 certified international group with production facilities in Norway, Great Britain, and the United States.

The Challenges

When Rubb chose Hall Marketing in 2002, they "had a good-looking website with lots of graphics but lousy rankings on the search engines," according to Glen Jackson, IT Director at Rubb, Inc, "We were promised improvements in search performance by the site developer but they never came."

"Finding Hall was easy," Jackson continues, "They were already at the top of the search engines. We believed that if they could put their own company at the top, they would be able to put ours there too."

Rubb chose Hall to market the site for Rubb Inc (the US branch), and ultimately for nearly a dozen sites for the Rubb Group worldwide.

The Result

"I am immensely satisfied with what Hall has done for us," says Jackson. "We are at or near the top in our major search categories, and owe now have a searchable database, video, interactive Flash and a blog on our site, putting us ahead of our competition in delivering product information to our customers." 60% of all leads generated to Rubb US in 2010 came through their webste.

Jackson cites Hall's proactive approach and their responsiveness as the key factors of their continuing relationship: "Hall is always a step ahead of us in the drive to get the most out of our website marketing effort."

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