In a recent update this past month, Google quietly announced the ability to not only exceed your average daily budget but exceed it by possibly 2 times your average daily budget. This compared to the old standard, which allowed AdWords to exceed your average daily budget by up to 20%. This new system is ultimately…
Month: October 2017
11 Reasons Website Visitors Bounce
Bounce rate is defined as the total number of visitors registering one hit per session divided by the total number of hits to your website. In layman’s terms, it is the percentage of users who exit a site without visiting a second page. Bounce rate is one of the many key performance indicators, or KPIs,…