Developing a Data Retention Strategy to Help Grow Your Business

Data Organization is Essential The acquisition of workable data is a foundation of our modern, insight-driven society. Insights from applied data are a constant underpinning behind everything from advertising campaigns to the algorithms that drive Google’s search results. If you aren’t using data to make informed decisions, now is the time to start. Finding the…

How to Get Unsampled Data from Google Analytics

Scenario: You and a co-worker are tasked with providing a high-level analysis on Google Analytics data for the previous year. You both pull the same report, but find that you end up with different totals at the end. You double and triple check your work, but keep getting different results each time. After racking your…