Marketing with Video Advertising

Video advertising has long been a crux in many a marketing stack. Today, there are a lot of options for where, and how, video ads are displayed.  Facebook, YouTube, Instagram and Snapchat (among others), offer a multitude of formats for video delivery. As marketers we are inundated with options for video advertisement delivery, be it… Read more »

The Power of AMP on Search & Display Ads

What is an AMP? AMPs are open-source Accelerated Mobile Pages that prioritize speed to provide a faster user experience. It is made up of three core components that include AMP HTML, AMP JS, and AMP Cache. For more information, check out the latest from the Accelerated Mobile Pages (“AMP”) Project.   How is Google using… Read more »