Boost User Experience with Enhanced Search Experience Improving the UX/UI of your internal site search on a WordPress/WooCommerce site is crucial for enhancing user satisfaction, retaining visitors and driving conversions. A well-designed search function helps visitors quickly locate the products or content they’re looking for, reducing frustration and abandonment rates. The default WordPress site search…
Category: Archive
Marketing with First-Party Data — It’s Not as Scary as it Sounds
Creating and maintaining customer relationships has never been more important, especially with third-party cookies coming to a halt in (now) late 2023. As our paid marketing expert discussed in a recent blog, being prepared to effectively advertise without this data is crucial, but you need to know what to do and how to do it,…
How A Web Cache Speeds Up Your Site
You might have noticed after you visit a webpage, the subsequent page visits are faster than the first. This is largely due to caching, a technology that either stores data on the user’s machine or the server so information can be accessed faster in the future. What Is a Web Cache? Web caching is a…
Preheaders – Your Email Marketing Guide
When building email marketing campaigns, there are a considerable amount of variables when it comes to marketing strategy and technicality: audience & segmentation, subject, valuable content & imagery, automation, and deliverability to name a few. Something that is often overlooked is the preheader message. Preheader? What is that? The “preheader” is the text following the…