Photo credit: woodleywonderworks It has been a busy few days here at SXSW. There are thousands of people, representing thousands of companies. There are hundreds of sponsors and hundreds of sessions and panels. One thing that has contributed to who I can really connect with and who I am just meeting is their ability to…
The Hall Blog
Avoiding Social Media Hype
Social Media has become quite the darling of the new marketing world. Truth is, social media is an excellent way to connect with your current and potential customers (even in the B2B world). The problem is, many businesses can’t sift through what is social media hype and what is practical, usable advice for their business.…
Creating Academy Award Winning Content
photo credit: Dave_B_ I am a movie buff; to me there is nothing better than watching a movie that just pulls you in along for the ride. While watching the Oscars last night I got to thinking about all the pieces that come together to make a fantastic movie. Content for your website should be…
Think Like Disney for Website Success
photo credit: Express Monorail After graduating from college I had the opportunity to move to Orlando, Florida and work at Walt Disney World Resorts as part of their College Program. Shortly after being hired to work for “the mouse”, you are required to attend a top secret orientation. This is when you learn the ins…