Now, more than ever, companies should understand the value of having a completed Google My Business (GMB) profile, as they have become more and more crucial to gaining visibility on Google and improving local SEO. In a time when Google is the new Yellow Pages, optimizing your profile (or claiming your profile if you haven’t…
Month: May 2021
How to Increase Mobile eCommerce Revenue with Optimization Tips from Google
More people today shop on their phones than ever before, accounting for over 70% of all online sales. The driving force behind the surge in mobile shopping is simple: convenience. People like being able to lift their phone and order what they need, regardless of where they are. The growth of eCommerce is staggering, jumping…
Top 3 Benefits of SMS Marketing
Have you considered SMS marketing, but you’re still unsure if it’s the right move for your company? You might be asking yourself, how does it work, and what are the benefits of SMS marketing? Let’s go through the top three reasons SMS marketing is grabbing the attention of digital marketers. 1. Increased Engagement The number…
How A Web Cache Speeds Up Your Site
You might have noticed after you visit a webpage, the subsequent page visits are faster than the first. This is largely due to caching, a technology that either stores data on the user’s machine or the server so information can be accessed faster in the future. What Is a Web Cache? Web caching is a…