Dear Business Owner,
I can’t let you take advantage of me like this anymore. I can no longer sit idly and look the other way, while you lust over other websites. We had a great run and it was fun while it lasted. But lately, you have not have been attentive to my needs and you hardly ever visit me. You promised to give me a makeover, but you keep on making excuses. “Too busy, the timing’s not right, I’ll get to it next week”. Well, you can’t string me along anymore.
You just don’t get it, do you? We’re a team and I can help you grow your business if you just give me chance. The Internet has changed the way everyone does business. And if you don’t change your way of thinking, then I’m leaving. I’ll always remember our good times together.
Your Neglected Website
5 Signs That Your Website Is Ready To Dump You
- You’re embarrassed to show your website to family and friends
Raise your hand if you’ve ever made excuses for your website. Whenever I ask to look at a website and the owner starts off with an excuse or apology for the current state of their website, your website wants to dump you.
- You haven’t touched the content on your website in years
Ten years ago, a website was simply viewed as an extension of a company’s brochure. The content was static and websites were nothing more than a yellow page ad. As a rule of thumb, if 80% of the content on your website is pretty much the same as it was when you first launched, your website wants to dump you.
- Google can’t find your website
And neither can anyone else. If you don’t have a search engine optimization strategy in place, you’re missing a huge opportunity to let potential customers find you. If SEO is not on your radar, I can’t blame your website for wanting to dump you.
- You wish your website would get more hits
If your son’s Facebook page is getting more hits than your website, it’s no wonder your website wants to dump you. Why bother having a website if you don’t make an effort to promote it and make it an integral part of your business process?
- You don’t know if your website is helping or hurting your business
Your website is the first place most prospects will check out to learn more about your expertise and credentials. Go to your website today and ask yourself this question… would I want to buy from this company? If you can’t positively say YES, then your website wants to dump you.
Wait, Don’t I Get a Chance to Make up?
If you’re nodding at one or more of the symptoms above… don’t despair! It’s not too late to make up with your website. You can start making small steps starting today.
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