Whether you’ve been utilizing SMS marketing for a while or it’s still a relatively new marketing channel for you, Klaviyo’s new AI-powered SMS Assistant tool can help you more easily write compelling text messages for your audience. SMS marketing is a highly personal and engaging channel, and mobile carriers require marketers to meet particular compliance…
Author: Hall
What’s New in the Upcoming WordPress 6.2 Release
WordPress 6.2 is a significant milestone in the Gutenberg project’s roadmap. This version celebrates the progress made in the past few years and provides powerful publishing tools for users. The new features include the following: removal of the Beta label distraction-free mode a revised Site Editor interface split control settings for blocks color-coded labels for…
How to Optimize Your PPC Ads for Voice Search
There is no doubt that voice search is gaining popularity. If you’ve ever been stuck trying to find a business’s address or operating hours while driving, voice search can make it much easier. Data from Google shows that 27% of internet users are using voice search on their phones. Optimizing your PPC ads for voice…
Marketing & Technology Predictions for 2023
2022 brought some big changes to the digital world (think Twitter, ChatGPT, and Google Analytics 4 just to name a few) and 2023 is sure to do the same. Our team of marketers and developers has compiled our predictions for the new year in regard to marketing, technology, and the world at large. What do…