Marketing & Technology Review of 2023 and Predictions for 2024

As we start a new year, we take a look back at the marketing and technology landscape. Reviewing the key trends and cutting-edge technologies we worked with over 2023. We’ll also gaze into the crystal ball to forecast the trends and innovations expected to dominate in 2024. Join us as we navigate through the past,…

Craft Powerful Texts with Klaviyo’s SMS Assistant

Whether you’ve been utilizing SMS marketing for a while or it’s still a relatively new marketing channel for you, Klaviyo’s new AI-powered SMS Assistant tool can help you more easily write compelling text messages for your audience. SMS marketing is a highly personal and engaging channel, and mobile carriers require marketers to meet particular compliance…

What’s New in the Upcoming WordPress 6.2 Release

WordPress 6.2 is a significant milestone in the Gutenberg project’s roadmap. This version celebrates the progress made in the past few years and provides powerful publishing tools for users. The new features include the following: removal of the Beta label distraction-free mode a revised Site Editor interface split control settings for blocks color-coded labels for…

How to Optimize Your PPC Ads for Voice Search

There is no doubt that voice search is gaining popularity. If you’ve ever been stuck trying to find a business’s address or operating hours while driving, voice search can make it much easier. Data from Google shows that 27% of internet users are using voice search on their phones. Optimizing your PPC ads for voice…