Brainstorming Keywords? Try Google Sets.

If you’re anything like me, you’re always looking for new ways to brainstorm potential keywords. I come up with my own list of terms that I think might be suitable; I ask my friends, coworkers and husband for what they might use to search for different products and services; I pinpoint longtail keywords by using…

Spring Inspirations 2010: Steve Garfield on Using Video

If you have not met Steve Garfield yet, you really should. Steve is so smart, generous with his time and a patient teacher. Steve can help you with all things video and his new book, Get Seen: Online Video Secrets to Building Your Business, is getting rave reviews all over the internet. Steve was kind…

Effective Client Testimonials

People are doing their homework before they purchase a product or commit to working with a company. They are asking their friends for feedback and researching products, services and companies online. The best thing you can do is to be aware of reviews people are putting out there (google your company every now and then)…