Get More Out of Your Responsive Search Ads

Earlier this week Google introduced an ad strength indicator and reporting statistics for responsive search ads that will be rolling out in early September. Good news for advertisers, right! Now managing and optimizing all of those possible responsive search ad combinations will be a lot easier and less stressful. Are You Using Responsive Search Ads?… Read more »

Promote Products and Increase Conversions with WooCommerce Core Features

I recently gave a talk at the¬†Greater Portland, Maine WordPress Meetup¬†where I covered some of the features in WooCommerce core that can help store owners improve their site. These features are often underutilized or overlooked altogether. In this post, we are going to look at some of these features and how to use them. Grouped… Read more »

Google Rebrands and Updates

This summer Google has been making changes. Pretty notable ones, too. Google Adwords = Google Ads Recently, Google rolled out some changes to their ad platform. Change can be good and we hope this update is on the right track. Google explained the reason for the rebrand, Google Ads, was in an effort of responding… Read more »

Choosing a Third-Party Software Solution

Are you currently looking for a third-party software solution for your business? Overwhelmed by the choices? First take a step back and evaluate your business’ needs, goals and objectives. Develop a priority list of features from absolutely critical, can live without, would be nice, and possibly in the future. It’s important to stay focused on… Read more »