One of the most important investments a company can make is investing in a solid website. Gaining a web presence can help a business to effectively and efficiently achieve their goals, be it brand recognition and marketing, gaining leads and building customer relations, or selling products to customer through an e-commerce storefront. Keeping pace with changes in…
Category: WordPress and Business Strategy
Server and Hosting Environments: Managed Hosting vs Unmanaged Hosting
When it comes to site speed, your hosting environment can make or break you. If your site is the engine that drives your business, your hosting is what assembles the engine. It is important to have a hosting environment that supports and complements your site. In our case we build sites using WordPress which is commonly hosted…
3 WordPress Site Management Best Practices
In the past few years, CMS websites such as WordPress have become the standard, increasingly putting site content and other aspects of digital marketing directly into the hands of businesses. Add the ever growing number of Social Media options becoming available, and most businesses now have more control of their online marketing messages than ever…
The Importance of an Ongoing UX Strategy
A user experience (UX) designer’s job is never done. Once a design is implemented and launched, it is now time for the ongoing testing and analysis. The goal is to prove success over and over again from constant testing, tracking and data analysis. The successful launch of a finely tuned and tracked site is never…