As business owners and marketers we spend a lot of time talking about what we want from our current and future customers: Buy Now! Download Now! Like us on Facebook! Follow me on Twitter! Scan the QR code! Sign up for our email newsletter! Perhaps if we spent a little more time explaining why we…
The Hall Blog
Do You Need a Mobile Version of Your Website?
It depends… Boy, we hear that a lot. I’m sure you’ve been hearing “this is the year of the mobile” for a few years now. Ho-hum, let’s just get on with it already! Is this the year you need to have a mobile version of your current business website? For starters, have you looked at…
What is a KPI?
In marketing lectures, webinars and keynote speeches you may hear the term ‘KPI’ a lot. In a recent conversation I had a colleague ask me what a KPI actually was and how I use them. So I thought I would talk about that here briefly. KPI stands for Key Performance Indicator. A KPI is nothing…
What is the Best Time of Day to Tweet?
I had two people ask me this question in my last webinar, Top 10 Tips You Need to Know About Using Twitter for Business, and I hear it often so I thought I would address it. I will warn you, this is not an easy answer. If it was easy, it would be no fun.…