Understanding Product Types in WooCommerce

If you manage a WordPress e-commerce site, it’s more than likely that you’re using WooCommerce to manage your products and inventory. Out of the box, WooCommerce comes with some powerful tools for promoting and describing your products, however, at first glance it may be difficult to determine which type of product pages you should be… Read more »

Associate Google Analytics and WMT for Simplified Insights and Reporting

Google Analytics (GA) and Google Webmaster Tools (WMT) provide a wealth of information about website usage by visitors and the Googlebot respectively. When used individually, account holders can see key visitor metrics using GA and uncover issues that may be negatively impacting¬†website health¬†in WMT. While using each of these products individually is great, combining them… Read more »

New Extra-Long Descriptions Spotted in Google SERPs

The value of meta descriptions has long been debated. While many see them merely as useful information for users with questionable influence on search rankings, others insist they play a critical role in search engine results. Whatever your own opinions are about meta descriptions, the keywords used in them, and how they affect rankings, you’ll… Read more »

How to Identify and Filter Bad Referrals in Your Google Analytics Data

If you are a site owner or marketer you have most likely seen a few odd referrals in your acquisition reports recently from websites that don’t seem to add up. Some of the biggest offenders you may have noticed are buttons-for-website.com and variations of makemoneyonline.com. What Are These Referrals? These sites are not actual referrals;… Read more »