Core Web Vitals That Will Affect Your Search Ranking

In May of 2020, Google announced a set of Core Web Vitals they will be using to measure the quality of user experience for websites they crawl. These are some essential metrics that are common and critical across all websites. A month later, Google announced adding page experience metrics to Search ranking signals based on…

Tailor Your Web Page’s Look in the SERPs with Structured Data

Google Search results today are more than a page of blue clickable titles with grey text underneath. Now, you’ll see images, related questions, dropdowns, bold text, and video, all depending on your search query. This is made possible with a portion of embedded code on a webpage known as structured data. Structured data was introduced…