The Audience Reporting section of Google Analytics is used to identify the types of visitors coming to a website. Specific reports are used to break down visitors by age, gender, geographical location, device type, browser, operating system, and much more. Demographics Reports The Demographic Reports will help you break down your visitors based on their…
Author: Mike Johnston
Understanding the Google Analytics Real-Time Reports
The Real-Time Reporting section of Google Analytics is a fairly new area of the interface. Before Real-Time tracking, testing and confirming that certain configurations or settings were working properly was time consuming and frustrating. With the addition of Real-Time reports, we can get instant gratification that goals, events and filtered profiles are indeed working properly.…
8 Tips for Video SEO and Your Video Marketing Strategy
Videos are becoming more and more important on the internet as more users gain access to faster internet connections. It is because of this that businesses need to start thinking about video SEO and the strategy behind marketing video content on the internet. Videos are especially important in helping drive traffic to your website. Google…
Google Search Goes Secure, Creating a (Not Provided) Nightmare for Organic Search Marketers
Google recently made changes to its search engine, forcing all users of Google.com to use the secure version of the search engine. You will notice when you visit Google.com next time, that the url in the address bar will start with https:// instead of the normal http://. You can try to remove the ‘s’ to…