How Do You Get Better Search Rankings Using Social Media?

Photo credit: Hannibal Poenaru Short version of the answer: You do what you can and what you have been doing. You build relationships and get your content out there. Read this post from Copyblogger. Longer version: I just read an interesting post from Copyblogger about the flip flop from Google on whether or not they…

What are landing pages and do I need to use them?

Photo credit: Frank Kehren What exactly is a landing page? A landing page is essentially any page a user lands on when they are surfing the internet (sometimes called an entrance page). However, in most cases, a single page on website that is tied to a specific campaign is usually referred to as a landing…

What’s the deal with Groupon and other sites like it?

I’ll admit it – I’m a sucker for a good bargain. At this point in time I am subscribed to Groupon, Living Social, Dealitious (a Portland, Maine-based Groupon-esque service), and The Maine Deal (another Maine-based site similar to Groupon). Plus, Mashable just released a confidential fact sheet from Google that “outed” Google Offers, Google’s up-and-coming…

Finding Good Blog Photos

Photo credit: kurtmac We have talked a lot about blogging; how it is good for SEO, establishes you as an authority in your industry and as a home base for your social media efforts. The more you blog, the easier it gets. The more you blog, the more you find out what works and what…