Updated Guide to Managing Duplicate Google Places Listings

With the recent changes to Google My Business, deleting a duplicate Google Places listing involves a couple extra steps that were not included in last year’s blog post on this topic. With the “Delete This Page” button no longer available, Google My Business has provided other options to fix duplicate local listings. The first step…

SEO Best Practices for Internal Linking

Internal links are links that point from one page on a website to a different page on the same website. For internal links, the source domain and target domain are the same. They are commonly used in the site’s navigation, and help users to navigate from one area of the site to another. In addition,…

Maintaining an Editorial Calendar for Your Blog

Creating an editorial calendar is crucial for maintaining an up-to-date blog. Sustaining a blog keeps viewers interested in the products and services your business offers while providing a great place to generate new content for SEO purposes. A blog post produces a substantial amount of text that an SEO team can optimize to try to…

What is HTML Ratio and How Does It Affect My Site?

Although most search engines don’t explicitly consider a website’s text to HTML ratio as a factor when determining page ranks, maintaining a healthy range does benefit a number of other factors that do play a significant role in search engine results. What is the text to HTML ratio? Quite simply, HTML ratio is the proportion…