If you want to re-engage website visitors that didn’t convert, you will need to market to prospects in the middle or the bottom of the marketing funnel. This type of campaign is known as website remarketing. Remarketing ads are some of the most profitable because they are aimed at people that are already considering your…
Category: Paid Search (PPC)
How to Create Content for Your Marketing Funnel That Converts
The primary purpose of any marketing funnel is to turn leads into customers and customers into repeat buyers, but it’s up to you to build a marketing strategy that will make that happen. An effective strategy should identify which content works best at each stage of the funnel. Here’s how to create a complete content…
Hall’s Favorite Apps and Websites of 2021
As this year comes to a close, our team is reflecting on our favorite go-to apps and websites of 2021. We’ve compiled a list of apps and sites for work, day-to-day, and entertainment. Check out our top picks for the year. Our Favorite Apps Slack – It’s a platform for business communication. The first time…
Boost Holiday Sales with WooCommerce Promotional Offers
It’s that time of year! We are officially in the holiday buying season and it’s time to add your promotional offers to your eCommerce store. Convert first-time buyers into loyal customers and retain your existing customer base. Let’s take a look at some methods for rolling out promotional offers for your WooCommerce store: from coupon…