Despite the murky water that surrounds it, the kind of work we do is still often called SEO. The trouble with this moniker is its history and association with scam…
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Reading More Isn’t Always Better
While the SEO world is abuzz with the latest gossip from SES San Jose and revelations such as Google’s roll-out of overlay ads on select YouTube video channels, the article…
Memory in the Digital Age
An interesting article appeared in the New York Times last week concerning people who appeared in news stories that were wrong or incomplete coming back to haunt them later in…
Why Your Web Site Needs an Oil Change
photo credit: Mess of Pottage It runs roughly. It’s hard to get started, or quits abruptly after it’s running for a while for no clear reason. You put off some…
VW Subpoenas over YouTube Spoof – A Question of Privacy or PR?
It’s no news that major corporations are pushing hard to develop a positive image using social networking channels — see the McDonald’s Quality Correspondence Campaign or the backfired Wal-Mart blogging…
What’s new?
You’ve seen it a hundred times, and may even be a culprit — you have a news or blog section of your site, and the information there is out of…
Google’s Word on META Descriptions
While pretty helpful as far as search engines go (think: all the gems from Matt Cutts, Webmaster Tools, Analytics, etc.), Google still has a vested interest in keeping its search…
How to WordPress a Podcast
There are a lot of reasons why we love to use WordPress blogging software — it’s a straightforward install, highly customizable, extremely SEO-friendly, and with its latest release, it’s jam…
Blogging your way to the top of the search engine rankings IN MINUTES!
There’s a lot of buzz in the blogosphere lately about Google’s seemingly instant indexing of blog posts. Unlike static sites, which may get indexed every week or so, Google is…
Google Video Units – Free Content that Pays
Google, in their never ending mission to expand their sphere of influence and develop new revenue streams, has launched an innovative new spin on video content embedding they’re calling Video…