10 Things to do When You Feel You Have Nothing to Blog About

January 26th, 2010 by Amanda

Photo credit: Incessant Flux

I had such a great time at my first #blogchat on Sunday evening. Created by Mack Collier, #blogchat is a hashtag you use on Twitter to turn a series of tweets into a chatroom like atmosphere to talk about blogging. Held at 9pm EST it is a great way to meet some new people who are also interested in blogging and to learn a few things from your peers.

This week the topic was how bloggers deal with burnout. We have all been there. Stuck. Frustrated. What better way to brainstorm ideas then with other people just like you? I came away with some great ideas that I think could help all of us out!

10 Things to do when you feel like you have nothing to blog about:

  1. Make sure you are writing about what you are passionate about (if possible) – Writing regularly about anything you don’t care about will just seem like work. If you can, write about a topic you genuinely care about. If you are writing about something broad, narrow your topics down to something more specific that you really care about.
  2. Freshen up an old post – Things change, your opinions change, the internet changes, subscribers change. Pull an old blog post deep from the archives and give it new life. Expand on it, disagree with it, add new case studies to it.
  3. React to someone else’s blog – **Listen carefully on this one** Take someone else’s blog and REACT to it. Explain what they said and add your thoughts. Feel free to disagree, add a real life example, agree and add to it. Find a way to make your post original. Do NOT repost someone else’s blog and do NOT repeat someone else’s blog without adding original thought by you! People posting mindless blogs just talking about what someone else has said drive me bonkers!

  4. Read other blogs – perhaps one of the best things you can do for your blogging career is read (and I mean actually read, not skim or read the title and ReTweet). I have my Google Reader jam packed of smart blogs that help keep me inspired. I also try to keep my Google Reader very tidy. If I subscribe to a blog and don’t find they are giving me much value I have no problem unsubscribing.
  5. Read outside of your industry – Don’t fall into the trap of only following the most popular bloggers or just people in your industry. You will be surprised at where inspiration to write comes from. Check out books, biographies or some good old magazines or newspapers. Sometimes remembering to connect with the “real world” opens some neurons for some great blogs.
  6. Themes and Events – One of the most interesting things I learned at #blogchat is that next month is Pet Dental Month. Who knew? Themed months, holidays or events are a great spark for some creativity. At the end of last year we had the final quarter blues so Kasi and I created the Internet Marketing Advent Calendar. We made a commitment to write one blog post a day. It was fun, we got rave reviews and a bunch of new subscribers from it.
  7. Answer Questions – Take some of your most frequently asked questions and make blog posts out of them. Browse LinkedIn’s Question and Answer sections and find some inspiration. If one person is asking about a topic I bet hundreds, if not thousands, have the same question too.
  8. Interview Someone – Take the day/week/month off; instead of cranking out another post, interview an expert, colleague, business partner or someone who can offer new perspectives to your topic.
  9. Don’t write! Make a Video – Web video is increasingly becoming an important part of your marketing mix. Take your thoughts and make a quick video instead of writing a post!
  10. Lighten up – Many of us take ourselves way to seriously. Remember why you started this blog in the first place. Lighten up and just provide something that people will find useful.

I hope one or two of those examples is useful. If you want to see many more ideas check out the full transcript from #blogchat last Sunday.

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View Comments to “10 Things to do When You Feel You Have Nothing to Blog About”

  1. Mack Collier Says:

    Amanda you smartie-pants these are all great suggestions! I especially love #7 and think checking LinkedIn’s Q&A is a great idea because that means you are going to a different site that means people with likely different points of view from the people that you read and that read your blog. So you get a fresh take!

    Thanks for stopping by Sunday!

  2. Amanda Says:

    Thanks Mack for putting together such a great idea.

    A side conversation I had during #blogchat was showing a few people how they can actually subscribe to LinkedIn Questions in their niche. That way the questions come right in your Google Reader. Helps save a little time and helps me integrate into my work day better.

    Keep up the great work!

  3. Tweets that mention 10 Things to do When You Feel You Have Nothing to Blog About -- Topsy.com Says:

    [...] This post was mentioned on Twitter by Mack Collier, Chris Cavs, Amanda O'Brien, Angie , Nicki Hicks and others. Nicki Hicks said: RT @Sikiss: RT @amanda_pants10 Things to do When You Feel You Have Nothing to Blog About http://bit.ly/6yJooi Inspired by #blogchat [...]

  4. John R. Sedivy Says:

    Great article and very timely! Every now and then I’ve hit a slump with blogging and found many of your tips have helped me in the past. Thanks for recommending revisiting old posts with a new perspective. I had recently thought about doing this – bringing in posts from my previous blog into my new blog but wasn’t sure if I should do it. I think you provide good rationale for giving it a shot.

  5. Amanda Says:

    John,
    Glad you liked the post!
    I think bringing back old posts is a good idea. Especially with blogs we tend to ‘report’ when something is timely. May be nice to revisit your opinion after the dust settles and see if you still feel the same or like I mentioned above, I think adding an updated example or case study is a neat idea.
    Good luck!
    A

  6. John R. Sedivy Says:

    Hi Amanda – Thanks for the response and advice! You’re right, the first instance of a blog post is more reporting. I try to be more analytical in my writing to add value for each post, however I think it’s probably human nature to default to reporting on what one has learned, especially for new information. I really like your idea of revisiting past posts – in a way it’s kind of like looking in the past and reflecting on what I have learned and how I have grown over time.

  7. seo firm Says:

    There is always something in the news to talk about. Google, Yahoo, Microsoft or other industry leaders make news constantly. Of course you put your own spin or commentary upon it, but when it’s newsworthy, then its fresh and timely and that is what a blog is for, really.

  8. Jon Prial Says:

    Thank you for #3!! Everything we blog or tweet about has to add value to our audiences. I’m far from declaring that the Emperor has no clothes, but I see far too many repetitions in the Twitterverse or empty tweets meant for a far smaller subset of people than those who see it.

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Amanda

Amanda

About the Author

Originally from Peaks Island, Maine, Amanda headed to the University of New Hampshire to complete a BA in Communications before returning to Maine. Prior to Hall, she maintained the websites of local radio stations and managed e-newsletters for Citadel Broadcasting. Today she manages Hall's marketing department and is responsible for marketing services including marketing strategy, implementation, fulfillment, training and validation for corporate clients. When she is not speaking at conferences and to business groups about social networking and conversation marketing, she contributes to the company blog, SEO Vision and frequently presents in our weekly webinar series. She is also the “corporate Twitterer”.

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