Topic: Technology News

Understanding the Audience Reports in Google Analytics

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The Audience Reporting section of Google Analytics is used to identify the types of visitors coming to a website. Specific reports are used to break down visitors by age, gender, geographical location, device type, browser, operating system, and much more. Demographics Reports The Demographic Reports will help you break down your visitors based on their… Read more »

8 Tips for Video SEO and Your Video Marketing Strategy

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Videos are becoming more and more important on the internet as more users gain access to faster internet connections. It is because of this that businesses need to start thinking about video SEO and the strategy behind marketing video content on the internet. Videos are especially important in helping drive traffic to your website. Google… Read more »

Google Display Ad Sizes Cheat Sheet [infographic]

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The Google Display Network (GDN) is considered by many to be the #1 global display ad network, “reaching over 90% of internet users worldwide, with more than a trillion impressions served to over 1 billion users every month,” according to Google. The GDN has a multitude of ad formats and sizes – the main focus… Read more »