Email marketing is one of my favorite digital channels to talk about as it is an extremely effective means of communicating with customers. It is also consistently ranked the channel with the highest return on investment. That said, with the abundance of free email templates and new drag and drop email designers, many businesses delegate…
Year: 2017
How to Create Strong Imagery on Your Website
As a web designer, you must take complex stories and display them quickly and visually to a user clearly and concisely. As users, we connect with visual elements and make decisions to trust and engage in less than a second. With this in mind, it is extremely important to make sure that the imagery you…
What is Google Web Light?
Recently, while looking through our Google Analytics data for bad referrals and other spam traffic to exclude from our reporting, we noticed a new hostname in one of our profiles for: {example-website}.com.googleweblight.com. Curious if this was spam traffic or something from Google, we did some digging. If you see this data in your Google Analytics…
Top Hall Blog Posts of 2016
While some have touted 2016 as “the worst year ever”, we’ve think it’s been a pretty exciting one here at Hall. While we’ve kept traditions like Hall Breakfasts and Bagel Fridays, we’ve also instituted some great new additions, like our snowflake making party. But we haven’t been all play. We kept our certification streak going…