Optimizing Your Content for Voice Search

Alexa! Siri? OK, Google. No matter what smart device(s) you address, there’s no doubt that voice search is continuing to grow, and as SEO specialists and content creators, we need to continue making adjustments accordingly. Because voice search is used in a particular way, content should be crafted with consideration to long-tail keywords and queries.…

What’s Wrong with My Website? A Guide for Website Support

Needing emergency website support is never a good thing, but mistakes sometimes get made and have to be resolved. Recently, WordPress Developer and Core Contributor from BlueHost, William Earnhardt, gave a talk at WordCamp Boston on debugging and troubleshooting: “Why Isn’t This Working? Tips for Debugging in WordPress.” Using this and our weekly developer training…

Tapping into Google Trends

Are you selling products or services that are affected by region or seasonality? Or popularity? Your online marketing campaigns could benefit from the database of search information that Google Trends serves up in addition to the real-time search trends. What Does Google Trends Show? This often-overlooked tool illustrates the popularity of search terms compared to…

WooCommerce vs. Shopify: Which is Better for Your Business?

With the rise of entrepreneurship, the “side-hustle,” and the distributed workforce, more and more people are looking to eCommerce as a way to make a living or expand their existing brick and mortar business. Two of the most popular eCommerce platforms are WooCommerce and Shopify. The following is a short guide to choosing which of…