Photo credit: *Mayu If you have asked yourself this question or have been thinking about mobile technology and what it means for your business – FANTASTIC – this is something you SHOULD be thinking about! With the the rapid growth of smartphone users there has been a considerable amount of internet traffic on mobile devices…
Category: Web Development
What is Quality Score?
Photo credit: KB35 In paid search (pay-per-click/PPC), like Google Adwords, there is a number that indicates the quality of the keywords you are using and affects it’s ranking and cost-per-click (CPC). The quality score is influenced by many factors like click-through rate (CTR), account history, quality of your landing page, relevancy of the keyword in…
What is Conversion Rate Optimization?
By now we know what your conversion rate is right? The number of people that visit your site is not nearly as important as the people that do something on your website. We want people to make an online purchase, download more information like a whitepaper or a catalog, subscribe to your newsletter or blog,…
Schedule Your Site Crawls Regularly
Photo credit: Family Oon What does it mean to crawl a website? A website crawler is a program that indexes all the pages of a website and generates an XML Sitemap of the site contents; just like the spiders that crawl the entire World Wide Web, only on a much smaller scale. Completing a Sitemap…