By now we know what your conversion rate is right? The number of people that visit your site is not nearly as important as the people that do something on your website. We want people to make an online purchase, download more information like a whitepaper or a catalog, subscribe to your newsletter or blog,…
The Hall Blog
How Many Twitter and Facebook Accounts Should My Business Have?
We actually get this question pretty often from small and medium sized clients alike (B2B and B2C clients too), so I wanted to share with you our opinion on how many social media accounts you should have. First off, it truly does depend. We think it is best to start with one. Make it really…
Find What Facebook Pages Like Your Facebook Business Page
Creating a Facebook page for your business is a pretty good idea; most of the world seems to be on it, public business pages are indexed by search engines and it is an easy way to interact with your fans, customers and people in your industry. Facebook has taken some hard hits from businesses (especially…
Schedule Your Site Crawls Regularly
What does it mean to crawl a website? A website crawler is a program that indexes all the pages of a website and generates an XML Sitemap of the site contents; just like the spiders that crawl the entire World Wide Web, only on a much smaller scale. Completing a Sitemap crawl uncovers broken links, …