Walking in a Winter Wonderland of Unique Content

This is an entry in our daily Internet Marketing Advent Calendar series. Each day your favorite marketing elves will focus on a new topic to get your internet marketing in order before the start of the new year. The day after Thanksgiving I woke up to a winter wonderland outside – what nice way to…

Thankful

Another Thanksgiving is upon us and no matter if you like your cranberry sauce from a can with the can lines still on it or you make homemade cranberry sauce, it is a time to be thankful. Thankful for friends, for family, for what we have and so much more. We have had a pretty…

SEO vs. Social Media vs. PPC vs. ?

There has been a really tough battle going on in the blogospere between Social Media and SEO. Experts from each side of the fence valiantly defending their specialty and claiming theirs is the best solution for your business. In most of the arguments, I have seen blown out of proportion statistics or some wildly uncommon…

“It’s going to cost me HOW MUCH?! …oh, well that makes sense.”

Sticker shock is sometimes the biggest hurdle to overcome when considering Paid Search Marketing as an option for your service or product. One of the important, if not most important things to consider before you begin a Paid Search Campaign is the budget. Your budget sets the tone for your entire campaign. With more traditional…