This is an entry in our HALLoween Blog series. Each week leading up to Halloween 2010 we will treat you with internet marketing topics that have a fun and spooky flare. Google Places is Giving Us a New Way to Search We all have an inside scoop on some of our favorite places. Trick or…
The Hall Blog
Anatomy of a PPC Campaign
What does a good PPC campaign look like? How do I make one? There are many components that must be considered when creating a new PPC campaign. The major components are: Keywords, Ad Groups, Ad Copy, Targeting, and Budget. Ignoring any aspect of the campaign can lead to failure. Basic Anatomy of a PPC Campaign…
Treat #6 – Have You Created a CMS Monster?
This is an entry in our HALLoween Blog series. Each week leading up to Halloween 2010 we will treat you with internet marketing topics that have a fun and spooky flare. Every year I look forward to getting creative and making my Halloween costume. This year I took on the daunting task of making my…
Treat #5 – How To Win The Costume Contest
This is an entry in our HALLoween Blog series. Each week leading up to Halloween 2010 we will treat you with internet marketing topics that have a fun and spooky flare. The kids with the best costumes get the most and best candy, you all knew that, right? I’ve had some pretty conventional costumes for…