A Content Management System is Just a Tool

More and more these days I am finding that clients are coming to developers with requests for using specific content management systems for their new site before they even think of what they want on their site. For example, “I would like a WordPress/Joomla/Drupal site because everyone uses them and I heard that there is…

What People Want

Every business has at least one thing in common, they are trying to figure out how to get their message heard. They want people to listen to their ads on the radio, resonate with their print ads or direct mail pieces, get a reaction from their Facebook fan page update, get a Retweet on their…

Spring Inspirations 2010: Mack Collier on Business Blogging

You may remember our Spring Inspirations posts from last year when I interviewed Greg Cangialosi and David Meerman Scott for a a little pick-me-up last Spring. Well I am here again…my calendar says Spring but it is still awfully gray and gloomy outside. For this year’s Spring Inspiration series, I have some more very smart…