One, Two… TWEET?! – How many Twitter accounts is too many?

Some of us use our Twitter accounts for personal status updates while others use it to boost their businesses. Friends can let their followers know what fruit is the freshest at a particular produce stand, or like the “first viral restaurant”, a mobile street vendor can let people know what street corner they will be…

Measuring the ROI of Social Media

photo credit: pasukaru76 More and more businesses are turning to Social Media to help promote their brand, events, products and more. As more and more businesses participate, it means there are more and more important people in large offices requesting the ROI of these efforts. I just read a great blog post from the Brand…

Real-Time Search: The Good, The Bad, and The SEO

Real-time search has been on the horizon for a while now, but after the tragic death of Michael Jackson a few weeks ago, it seems to have reached a fever pitch. The day following Jackson’s death, Danny Dover at SEOMoz blogged that Google is falling behind in real-time search. He tracked the time that it…