Cheerleaders and What’s Hot in Social Network Marketing

I was recently asked to speak at a business group about business to business internet marketing and “the new hot topic called social marketing.” There is enough discussion about different elements of social network marketing and about how all them are the next big thing. What do I mean? How about these ones straight from…

The Organic Search Chronicles, Part 1 – The Case for SEO

Alright, as promised yesterday, here begins my new mini-series surveying organic search marketing and the implications of this form of marketing on your business.  Scores of information has been written on this topic, some of the best by SEOMoz and Hubspot.  Knowing I’m trodding down an already well-paved road, I’m going to focus on the…

New for ’09 – A Trip Back to SEO Basics

Okay, so the New Year is in full gear and before we know it, we’ll have a month under our belts.  Time to make sure our resolutions are in play, right? Of course, it’s always harder to stay resolved that to get resolved, right? For us, our greatest commitment is providing better and more helpful…

5 Tips to Take Charge of Your Social Media Strategy

Got your Facebook, LinkedIn, StumbleUpon, YouTube yet? What, you haven’t gotten any leads, ‘friends’, followers or subscribers? What’s going on here? Let’s take a step back. You Should Be Participating In Social Media There are millions of conversations going on right now and some of those are about your company. Shouldn’t you be a part of…