Some Thoughts on the New Creative Department

Photo Credit: bayat The days of the creative/marketing department living differently than the rest of the company are over. The creative department on staff needs to be intertwined in all…

Show and Tell – SXSW Inspired

Photo credit: woodleywonderworks It has been a busy few days here at SXSW. There are thousands of people, representing thousands of companies. There are hundreds of sponsors and hundreds of…

Avoiding Social Media Hype

Social Media has become quite the darling of the new marketing world. Truth is, social media is an excellent way to connect with your current and potential customers (even in…

Creating Academy Award Winning Content

photo credit: Dave_B_ I am a movie buff; to me there is nothing better than watching a movie that just pulls you in along for the ride. While watching the…

Think Like Disney for Website Success

photo credit: Express Monorail After graduating from college I had the opportunity to move to Orlando, Florida and work at Walt Disney World Resorts as part of their College Program….

Adding Boxes to your Facebook Fan Page

Facebook keeps getting bigger and if your target audience is using it, now’s a good time to get involved in the discussions about your company and industry! We’ve learned how…

How to Diversify Your Web Traffic Sources

Have you checked your traffic sources on your website’s analytics lately? What do you see? It’s good to see that search has a big piece of the pie, but you…

What is a QR Code?

Have you seen these crazy looking things? They look like an empty crossword puzzle and they keep popping up all over the place. These are QR (Quick Response) codes. Popular…

Retargeted Ads: You’re Being Watched

Say what? Yes, there is yet another way to advertise online. Not entirely new, you may have heard this advertising technology referred to as retargeting or remarketing (Google’s name for…