After you’ve set up your Google Adwords PPC account and started running your campaign (long enough to have some data and trends to analyze), you have to start optimizing your…
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What are Sponsored Stories on Facebook?
There’s lots of ways to advertise your business on Facebook; like business pages and ads – but have you thought about using “Sponsored Stories”? According to Facebook: Sponsored Stories are…
What is Siri? What Does it Mean for How We Search?
You may have heard of the new feature on the iPhone 4S (the iPhone that came out last week) called Siri. Lots of people seem to be talking about it…
Where do I start? Understanding PPC Data
After starting your paid search campaign you’re going to start collecting data. Here’s a simple breakdown of the data you’ll be looking at each day as you monitor and optimize…
Google+ is Open For Business – Why Getting There First is Important
Google+ announced on Monday that they are now allowing businesses and brands to create their Google+ pages. For information on Google+ for business, please see the list of resources below….
Authorship Just Got Better
A couple of months ago we posted about authorship markup and what it means to B2Bs. When you are searching online for something, a particular author can be attributed to…
Your Internet Marketing Statistics To Be Thankful For
Turkeys are thawing, pies are baking, people are traveling and it is a time to be thankful. Thankful for health, family, friends and everything else in your world. So how…