As an SEO, you are most likely very used to the practice of matching a specific keyword with a desired landing page on your site. You likely do this daily. Similarly, we can use an Internal Site Search report data from Google Analytics to help users get to their desired content on your site in…
Year: 2015
Looks Can Only Get You So Far
“We need a new website. Ours is so old.” – This is a relatively common sentiment in the online development and marketing industry. While there are a good amount of “old” websites still out on the web, the most recently created sites are developed with current and future trends in mind, primarily concerned with the…
Keeping Your WordPress Site Secure
Updates The most important thing you can do to keep your WordPress site secure is to make sure it is up to date. There are many hackers that target older versions of WordPress and plugins that have known security vulnerabilities. Security updates are released frequently so you want to update both WordPress and your plugins…
3 Ways to Get More out of Your SEO Yoast Plugin
Note: this is an updated version of the blog post originally posted July 11, 2014. By now the WordPress SEO plugin, Yoast is probably old news to you. It helps demystify your website’s SEO with its traffic light inspired page grades and foregoes the need to write code to optimize your site’s pages. Simply enter…