Succeeding at Social Media – It Only Gets Harder From Here

We have been talking about Social Media a lot here over the last few years. We have covered tips on your strategy, tools and measuring. There is something I am not sure we have covered in depth yet… succeeding in social media and getting truck loads of business from it takes a lot of work.…

Use Meta Description Tags to Your Advantage

A couple weeks back, I blogged about the importance of engaging the visitors that come to your website and enticing them to convert; SEO is only a part of your overall web marketing strategy.  Search engine optimization gives you the opportunity to be found when someone searches for the keywords related to your business, but…

Online Video for Small Businesses – Part 2

“Why don’t you post some videos of yourself on YouTube?” “You really should set up a Facebook fan page to promote your skills.” These are some of the things that I said in a conversation with my drummer friend this week. As you might have read in my last post, he is a social media…

What to do if Someone is Squatting Your Name on Twitter

Perhaps you are just now getting to signing up for a Twitter account. More likely is that when you joined Twitter, you were not sure what you were going to do with this space so you chose a name you are less than excited about now. Many people choose a nickname or a confusing combination…