Alright, as promised yesterday, here begins my new mini-series surveying organic search marketing and the implications of this form of marketing on your business. Scores of information has been written on this topic, some of the best by SEOMoz and Hubspot. Knowing I’m trodding down an already well-paved road, I’m going to focus on the…
Category: Archive
New for ’09 – A Trip Back to SEO Basics
Okay, so the New Year is in full gear and before we know it, we’ll have a month under our belts. Time to make sure our resolutions are in play, right? Of course, it’s always harder to stay resolved that to get resolved, right? For us, our greatest commitment is providing better and more helpful…
5 Tips to Take Charge of Your Social Media Strategy
Got your Facebook, LinkedIn, StumbleUpon, YouTube yet? What, you haven’t gotten any leads, ‘friends’, followers or subscribers? What’s going on here? Let’s take a step back. You Should Be Participating In Social Media There are millions of conversations going on right now and some of those are about your company. Shouldn’t you be a part of…
5 Quick and Easy Steps to Figuring Out What Your Company Actually Does
In the last two posts, I talked about defining your company and delivering an honest message. Here are a few suggestions to putting those ideas into action. Toss the assumptions associated with your service aside and think in real terms about what you do and why you are the best choice. Your goal is to…