Internal links are links that point from one page on a website to a different page on the same website. For internal links, the source domain and target domain are the same. They are commonly used in the site’s navigation, and help users to navigate from one area of the site to another. In addition,…
Category: Content Marketing and Social Media
3 WordPress Site Management Best Practices
In the past few years, CMS websites such as WordPress have become the standard, increasingly putting site content and other aspects of digital marketing directly into the hands of businesses. Add the ever growing number of Social Media options becoming available, and most businesses now have more control of their online marketing messages than ever…
Maintaining an Editorial Calendar for Your Blog
Creating an editorial calendar is crucial for maintaining an up-to-date blog. Sustaining a blog keeps viewers interested in the products and services your business offers while providing a great place to generate new content for SEO purposes. A blog post produces a substantial amount of text that an SEO team can optimize to try to…
A Beginners Guide to LinkedIn Ads
LinkedIn is an online platform targeting over 414 million professionals across the world. As the world’s largest professional network on the Internet, LinkedIn knows a thing or two about advertising online. Let us show you how. Ad Formats The two simplest and least expensive forms of advertising on LinkedIn are Sponsored Updates and Text and…