Understanding the Audience Reports in Google Analytics Part 2

Today we will continue our earlier post on the Audience Reports in Google Analytics. We have already discussed the Demographics, Interests, Geo, and Behavior Reports in Part One of the series. In this post we will learn about the rest of the reports available in the Audience Reports section of Google Analytics. Technology The Technology…

Running a Google Content Experiment on Multiple Pages

Ever wanted to run a Google content experiment across an entire section of your website? This can be extremely useful if you want to test changes on your product pages or another section of your site that has multiple pages of the same type. At first, this seems like a pretty straightforward feature, but try…

Understanding the Audience Reports in Google Analytics

The Audience Reporting section of Google Analytics is used to identify the types of visitors coming to a website. Specific reports are used to break down visitors by age, gender, geographical location, device type, browser, operating system, and much more. Demographics Reports The Demographic Reports will help you break down your visitors based on their…

Understanding the Google Analytics Real-Time Reports

The Real-Time Reporting section of Google Analytics is a fairly new area of the interface. Before Real-Time tracking, testing and confirming that certain configurations or settings were working properly was time consuming and frustrating. With the addition of Real-Time reports, we can get instant gratification that goals, events and filtered profiles are indeed working properly.…