If you are currently an ecommerce business or a business interested in advertising your products online in 2018 you may have thought about getting an account with Amazon.com. If that’s the case you’ve probably asked yourself, ‘How do I get started with Amazon advertising?’ Below is a response to that question. Part 1 covers the…
Category: WordPress and Business Strategy
Your Favorite Hall Blog Posts of 2017
It’s almost hard to believe that another year has come and gone already. Fortunately, we marked the year with some fun and important accomplishments. For starters, 2017 was the fourth straight year that Hall maintained 100% employee Google Analytics certification. Back in May we sponsored and volunteered at the 4th annual WordCamp Maine and the…
Maximizing Your Homepage
When reviewing Analytics details on a monthly or quarterly basis, most website owners like to check the most popular pages on the site. This makes sense because one of the major benefits of Analytics is using real-world data from your users to make decisions, and focusing on the most popular areas of your website is…
Optimizing Your Landing Page: Key Elements
What are landing pages and why do we use them? In the most basic sense, landing pages are any pages that a user can access on a section of the website by clicking on a call-to-action from your site, a previous search or link, or an external site. Digging deeper, they are dedicated pages designed…