WordPress may already be one of the easiest content management platforms to work with, but there are signs that it’s getting even easier for users. Over the last year we’ve seen a lot of developments in the WordPress community that show a strong focus on the user experience for editors and site owners. Customizer The…
Category: WordPress and Business Strategy
Four Reasons Why WordPress is For More Than Just Blogging
Created in 2003, WordPress was first built to fill a need in the growing self publishing movement of the early 2000’s. Since then, WordPress has been downloaded more than 20 million times and powers nearly 20% of the internet. Its meteoric rise is the direct result of its use as a blogging platform, however over…
3 Lessons from the NEMOA Spring Conference
A few weeks ago, I attended the National Etailing and Mailing Organization of America Spring Conference (http://nemoa.org/) in Boston. With a full schedule of keynote speakers and smaller sessions, it was a wonderful opportunity for networking and generating ideas. There were plenty of relevant discussions, but the most popular focused on ways to better engage…
Running a Google Content Experiment on Multiple Pages
Ever wanted to run a Google content experiment across an entire section of your website? This can be extremely useful if you want to test changes on your product pages or another section of your site that has multiple pages of the same type. At first, this seems like a pretty straightforward feature, but try…