3 Lessons from the NEMOA Spring Conference

A few weeks ago, I attended the National Etailing and Mailing Organization of America Spring Conference (http://nemoa.org/) in Boston. With a full schedule of keynote speakers and smaller sessions, it was a wonderful opportunity for networking and generating ideas. There were plenty of relevant discussions, but the most popular focused on ways to better engage…

Running a Google Content Experiment on Multiple Pages

Ever wanted to run a Google content experiment across an entire section of your website? This can be extremely useful if you want to test changes on your product pages or another section of your site that has multiple pages of the same type. At first, this seems like a pretty straightforward feature, but try…

WordPress 3.8 Released

WordPress.org recently released Version 3.8 of WordPress, named “Parker” in honor of Charlie Parker. This update focuses primarily on improving the user interface for administrators by incorporating the work done on the “secret” MP6 Plugin into WordPress core. The update presents a cleaner and fully responsive admin area, allowing site owners to manage their site seamlessly from any device. Just as…

Our Favorite Tools and Apps for Productivity and Work

Happy 2014! With a shiny new year comes the opportunity (and urge, in my case) to get organized and amped up for many productive and successful months ahead. I thought this would be a good opportunity to share some of the tools that our staff couldn’t live without when it comes to managing the fast…