Link Building is Good; Broken Links Are Bad

  If you’re not familiar with what link building is, this will be a good place for you to start so that you can ensure that your link building efforts don’t shoot you in your “webbed” foot… Link building is the process of getting websites other than your own to link to you. This is…

3 Things to do if you are too busy to blog

Blogging is an important tool in reaching out to current and prospective clients, as well as increasing traffic to your site. Many successful people blog every week, some even blog every day. Blogging builds credibility, adds content to your website, is search engine friendly and helps bring traffic to your site. Many people understand that…

Why Adding Content to Your Website is Important

Your website is your online attempt of explaining to the world what you do, why you are good at it and why people should do business with you. Websites have graduated from boring brochureware to dynamic, living content that gives visitors more information and opportunities to interact with that content. A well designed website might…

Why Campaign Tagging is Important for Google Analytics

In my last post on Campaign Tagging, I walked you through the basics of setting up tagged links that work in conjunction with Google Analytics and Email Marketing. While campaign tagging is not a new feature within Google Analytics, it’s still a powerful tool to keep in your Inbound Marketing tool belt. So let’s jump…